Based in: Berlin, Germany
Led by: Rodrigo Sganzerla
Mail: sganzaastudio@gmail.com
Insta: @sganzaa
Milka Xmas 23
My Favourite Santa Claus
My Favourite Santa Claus
Ogilvy Berlin, 2023
© SGANZAA All Rights Reserved
© SGANZAA All Rights Reserved
As we care about making our beloved ones happy at Christmas, we put a lot of pressure on finding the perfect big gift to put under the tree.
We don't realize that the act of gifting is more important than the gift itself. That’s why we created the campaign Giving is The Greatest Gift for Milka.
To illustrate that idea, we came up with a tender story about a lovely boy and his favorite Milka Santa.
We don't realize that the act of gifting is more important than the gift itself. That’s why we created the campaign Giving is The Greatest Gift for Milka.
To illustrate that idea, we came up with a tender story about a lovely boy and his favorite Milka Santa.
We follow them living true bonding moments throughout the Christmas season.
They are just inseparable, but when the boy see his sister upset, he knows that the only thing that would cheer her up is tender act of giving.
They are just inseparable, but when the boy see his sister upset, he knows that the only thing that would cheer her up is tender act of giving.
Role:
Art Director and Creative
Art Director and Creative
Copywriter: Rafael Quintal /
+ Art Director: Cheryl Lee, Anastasiia Cherniavska / Creative Director: David Kruger, Felipe Galiano / Director: Duncan Christie
©SGANZAA All Rights Reserved