SGANZAA is a Creative Art
and Design Studio

Based in: Berlin, Germany 
Led by: Rodrigo Sganzerla
Mail: sganzaastudio@gmail.com
Insta: @sganzaa
Phone: +4917687848609

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SGANZAA is a Creative Art
and Design Studio

Based in: Berlin, Germany
Est.: 2023
Led by: Rodrigo Sganzerla
Mail: sganzaastudio@gmail.com
Insta: @sganzaa
Phone: +491768784860
 
Info
 

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Coca-Cola

14’ World Cup Labels 


WK São Paulo, 2014
© SGANZAA All Rights Reserved
In 2014, At the World Cup held in Brazil, Coca-Cola created 11 official cans with Coca-Cola’s name written in other languages like Arabic, Aramaic, Bengali, Korean, Hebrew, Hindi, English, Japanese, Mandarin, Russian and Thai.

One day before the opening ceremony, we launched a TV spot presenting the official World Cup cans to the fans.
But it had one detail: people were able to use the SAP mode on the television to change the song’s language too. At the world's biggest event Coke made the idea to speak to the whole world.
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Role:
Art Director and Design
+ Art Directior: Pedro Izique, Rodrigo Mendes / Copywriter: Caio Mattoso / Creative Director: Ícaro Dória / Film Editing: Daniel Levenhagem
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